Data Designer


Infauxgraphics and the Bullet Point Fallacy

This short article by Francis Gagnon eloquently summarises how I feel about the common infoposter, the lesser cousin of the (real) infographic:

Infographics get a bad reputation because too many of them get data visualization wrong... These infauxgraphics have fallen for the bullet point fallacy, much like most PowerPoint presentations. It’s this perception that facts are conveyed faster and better by using short scattered sentences. The infauxgraphic model of illustration-sentence is very similar to the dreaded list of bullet points in a presentation. There is no build up, no explanation of logic or causality, and the idea gets lost, with the reader. Fast consumed, fast forgotten.